The Most Effective Way To Educate Top Paid College Athletes

Rick Burton, David B. Falk Endowed Professor of Sport Management in the Falk College, authored the Sportico opinion piece “Knowledge Is Good, But What Topics Should NIL-Era Athletes Study?” Burton’s article explains how we can best educate high paid college athletes, who often transfer to other schools or sign with professional leagues during their time in college. He states, “To that end, forward-thinking universities would better serve these young professionals by providing courses that are immediately relevant.”